— Mike Echlin (@mechlin) January 17, 2017
Friends, I’m very excited to announce that my company has launched a mobile app that will help you easily discover great songs and bands!
There’s more music being created now than any other time in history and who has the time to search through Spotify? The Gigable Music app will bring the cream of the crop to the surface. Pick a playlist, press play. If the song hits you, there’s a ticket button to go see the band live. The “local playlist” uses gps to determine where you are and automagically builds a playlist based on bands touring near you. Simple and potent. No fluff and no ads! It’s like radio 2.0.
The launch was set for July 1 and we hit the target! The app itself has been months in the making. The concept is something I’ve been experimenting with for years.
There’s several very cool shows we are producing this summer to introduce some of the music we are finding. You can see the schedule on Gigable.net (or in the app after 7/1!)
Anyone who loads the app gets $20 toward a concert, so give it a spin!
The paradox for finding the right solution (for any problem) these days is that our instinct is to seek outside resources. With all the innovation, tools, apps, shortcuts, etc. available to us we look for a quick fix externally, rather than an internal remedy.
The quintessential example is the story about writing in zero gravity. Supposedly, the U.S. spent millions on a pen that would write in space. The Russians used a pencil.
Another example I like to use is The Beatles. They recorded some of the most timeless music in history with very little technology. In fact, they trained themselves to “problem solve” using internal methods – getting more creative with existing tools, rather than looking for external shortcuts.
The result of forcing yourself to problem solve “internally” is that you improve common sense, sharpen your creativity (and save lots of money).
The time will come when you’ve exhausted internal resources and common sense and you will need to go externally to get the next level. By maintaining this practice, you will easily spot the problems that really do need external solutions.
Spotify is great for exposure to a worldwide audience. It’s not great as an income source or true fan building.
Release singles to the digital world, then drive new listeners back to a self-branded website to find out who they(fans) are.
I woke up thinking about how all water in the ocean is being held down by gravity and how it’s a true miracle we just don’t go shooting off the planet into space.
Life is good. I appreciate everything and everyone around me. The more positive I become, the more positive situations occur. The more gratitude and generosity I show, the more goodness comes back to me.
We all know this to be true, but yet act selfishly way too often.
The human condition is quite ironic at times.
Of the handful of millionaires that I have met as a result of business success, they all had one thing in common… Their business model was extremely “simple.”
By simple, I mean it wasn’t overly complex with lots of variations or product choices. They found maximum value (need) in the market and delivered a high quality solution.
Not only was their product elegant, their operation was efficient and organized. It’s certainly not sexy, but they printed money.
Not to say rocket science can’t be profitable, but most business owners aren’t Elon Musk.
We had an amazing night hosting our first show in the Americana series. All three bands knocked it out of the park and the crowd showed lots of love.
The production staff at Woodstock Opera House are top notch and we look forward to working with them on many more shows.
Here’s some behind the scenes footage of sound check and the view from backstage:
Save the date. This is sure to be a night to remember.
I’ve been testing out a few of the newer platforms lately to get a better idea of how they might work (or not) for Gigable.
I’ll be doing a “scope” (as the kids call it) on Periscope about various topics. You can follow me @mechlin.
Also, starting snapchating and posting some moments to my story. It’s very cool and fun, even for an old guy. My kids think it’s hilarious that I’m on Snapchat.
You can follow me by snapping this image: